Retailers . Brands. Influencers
With nearly two decades of experience in global retail strategy, buying, and competitive analysis, I help brands, influencers, and retailers navigate the ever-evolving consumer landscape. Having worked across multiple international markets, I bring deep expertise in product curation, pricing strategy, and market expansion. Whether you’re scaling your business, refining your product mix, or launching in new markets, I provide the data-driven insights and strategic guidance to help you grow profitably. Let’s turn trends into opportunities and optimize your business for long-term success.
Global Buying Strategy & Product Curation
Maximize sales and profitability with a customized buying strategy tailored to your brand. With deep expertise in multi-brand, global purchasing, I help businesses select the right products at the right price while optimizing assortments for in-store and e-commerce success.
Competitive & Market Analysis
Understand your position in the retail landscape with a comprehensive competitive analysis. I assess product pricing, assortment gaps, and emerging consumer trends to give your business a clear advantage in the market.
Category & Assortment Optimization
Ensure your product assortment is working as hard as you are. I analyze sales performance, category gaps, and SKU efficiency to create a data-driven, profitable product mix that speaks to your customers.
Trend Forecasting & Consumer Insights
Stay ahead of the curve with data-backed insights into emerging trends, seasonal shifts, and evolving consumer behaviors. Whether you’re launching a new product or refining your brand’s aesthetic, I’ll help you make strategic, future-proofed decisions.
Global Expansion & Market Entry
Breaking into international markets requires strategy and precision. I guide brands through the complexities of pricing, tarifs, distribution, and regional buying trends, ensuring a seamless and profitable market expansion.
Pricing Architecture & Margin Strategy
Your pricing should be competitive, profitable, and aligned with market demand. I help businesses create a structured pricing architecture that maximizes margins while maintaining consumer trust and long-term brand value.
Elevate Your Retail Strategy
Share a brief overview of your business, your current goals, and the specific areas
where you’d like strategic support. I’ll be in touch soon to explore how we can work together.
